Founded in 1986, Sissy Boy is South Africa’s leading denim brand, creating a legacy of fashion which includes clothing, shoes, lingerie, sunglasses, swimwear, bags and of course a dazzling collection of watches!

Sissy boy is the elixir of looking good & holds the key to fashions most precious commodity- inner confidence. Wearing Sissy boy unleashes the intriguing- it melts inhibitions and makes way for the provocative. Sissy boy stands firm for its cause. This is driven by its deep-seated belief in the fair & liberated. Sissy boy watches are a statement of unique styling that spans the independence and confidence of the Sissy Boy brand. Trend driven styling in innovative materials, colours and finishes ensure ultimate wrist appeal. The collection is also of high-quality standards, incorporating genuine leather or stainless-steel straps, 30 ATM water resistance, ION plating and mineral glass. The collection is also affordable, starting at prices of only R795.

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